AMC Top Dog Gala
Client: Animal Medical Center
Phoenix was asked to convert this gala, which typically takes place at Cipriani Wallstreet, and convert it into a virtual event. The Top Dog Gala, AMC’s preeminent annual fundraising event, is critical in enabling them to pursue their mission of providing compassionate and collaborative care to animals and leading the advancement of veterinary medicine through innovative clinical research and education. Funds raised during the gala also help support AMC’s Compassionate Programs and Charitable Funds, which provides free and subsidized care for pets whose owners may not be able to afford the necessary care. As well as producing and directing the virtual event, Phoenix was asked to create a video series of talking animals that acted as MCs for the evening, voiced by Bernadette Peters and Candice Bergen.